Several booksellers were equally thrilled with our participation in the SIBA catalog. This proved for them to be a great way to inform customers and sell books in a more efficient manner. Michael and I were excited to not only sell Holy Smoke, The Gulf Stream, and The Woodwright’s Guide (among many, many others) to those we already work with, but also to open several new accounts with new bookstores eager to get their hands on books we publish. Many booksellers arrived at our booth with an overjoyed “Ah ha! Here you are…we have been looking for you,” which I must say, made me feel like I am with a press that is respected and trusted by independent booksellers. The show saw a great deal of traffic, with doors opening to many eager booksellers.
Our floor displays for The Woodwright’s Guide and Holy Smoke were eye-catching and set our booth apart from the others. Many booksellers were drawn to them, and therefore, the books as well!
SIBA was my first book show, and I found it extremely exciting to meet others in the publishing world–from booksellers to authors to other fellow publishers–and learn more about a very friendly industry. What was the most popular question of the busy, busy day? Numerous visitors of the UNC Press booth inquired, “Why didn’t you bring some barbecue with you!?” Unfortunately there were no barbecue samples, but that was just about the only complaint that we encountered this weekend. The University of North Carolina Press has resonated with all of the booksellers we spoke with, echoing a respected reputation that I was proud to be a part of. Overall, SIBA was a book show that was a great success–both in selling books and meeting many new friends that we hope to work with in the future.